Monday, April 16, 2007

Eat-More

I’ve been puzzling over this candy bar for years. It’s called the Eat-More and is sold in Canada. It was originally made by Lowney but later Nabisco took them over but since 1987 they’ve been made by Hershey’s.

The description of Dark Toffee Peanut Chew sounded to me like the inside of a Goldenberg’s Peanut Chew (now Chew-ets), which I find pretty spectacular and the prospect of having that without the mockolate made me want one.

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Amber brought two for me direct from Canada, and in the King Size to boot. I have to say that the bar isn’t that attractive out of the package, which is probably

The King Sized bar is huge - 8.5” long. The slab is soft and chewy and has a pleasant smoky and roasted peanut scent. It’s not a caramelly chew exactly as the bar contains chocolate, which gives the toffee a bit of a stiff crumble.

It’s actually really satisfying and not at all sticky sweet. The 75 gram bar contains 8 grams of protein from the peanuts, so it’s a pretty satisfying snack. I wouldn’t say I wanted to eat more after about half the bar, but it was easy to just eat more later. As for the comparison to the inside of a Goldenberg’s, it’s not as smooth and doesn’t have that molasses kick. But the dark and robust flavors will probably appeal to Goldenberg’s lovers.

Since there’s nothing else in the States to compare this to, I have to recommend anyone who has been looking for a dark chewy toffee with nuts and chocolate to seek out this bar. It’s odd that something that I consider an “all weather” bar comes out of Canada. Since there’s no chocolate coating, it should travel well and stand up to temperature extremes. 

Name: Eat More
    RATING:
  • 10 SUPERB
  • 9 YUMMY
  • 8 TASTY
  • 7 WORTH IT
  • 6 TEMPTING
  • 5 PLEASANT
  • 4 BENIGN
  • 3 UNAPPEALING
  • 2 APPALLING
  • 1 INEDIBLE
Brand: Hershey's Canada
Place Purchased: from Amber in Toronto (thanks!)
Price: unknown
Size: 75 grams
Calories per ounce: unknown
Categories: Chocolate, Chew, Peanuts, Canada, Hershey's

POSTED BY Cybele AT 9:06 am    

Comments
  1. These sound really good. I may have to find them online.

    Comment by Diva on 4/16/07 at 11:28 am

     

  2. I’ll just add a point:  If you are looking to buy one, grab one that is “bendy”.  Unfortunately, these aren’t super high sellers, and occasionally you’ll find one that has been on the shelf a little too long and is brittle.  It tastes fine, but the amount of effort needed to eat them outweighs the enjoyment of the bar.

    Comment by Amber on 4/16/07 at 1:19 pm

     

  3. Mmm… I had no idea these weren’t avaialable in the US. They’re my fave. I agree with Amber - grab a nice bendy one, so you know it’s fresh.

    Also - it might be worth it to try one that isn’t jumbo sized, as I find the smaller one to be a little less thick and more chewy.

    Comment by Maria on 4/16/07 at 6:16 pm

     

  4. When I was a kid, Eat-Mores were my Dad’s favorite candy bar. (Still are.) I hated them. Now that I’m all growed-up, they have become my favorite as well.

    My 7-year-old step-daughter hates them. But she’ll learn…

    Comment by Lisa on 4/17/07 at 1:32 am

     

  5. Is there something up with Canada and lay-it-on-the-line food names? 

    When life takes me to Canada, I always pick up a couple of “Mr. Big” bars--one for me (they’re just like the Lion Bars I remember fondly from study-abroad phases in England and France and ADORE) and one as a cheap but, um, appreciative souvenir for my husband. 

    Next time, I’ll definitely be looking for an Eat More!

    Comment by good enough cook on 4/17/07 at 11:54 am

     

  6. Yeah, living in Canada I’ve rather enjoyed these over the years, and didn’t realize they weren’t available elsewhere.  What I do miss, though, were the caramel Eat-Mores that existed in the mid-90s.  Those things were really good with an apple.

    Comment by Mark on 4/17/07 at 9:23 pm

     

  7. Amber - yours were nice and bendy (as you can see from the photo I had to unbend them)!

    Maria - I was wondering what the difference was with the king sized and regular since they both appeared to be the same dimensions online.

    Lisa - that is just the sweetest story.

    good enough - I’ll keep an eye out for the Mr. Big. Perhaps they’re also like the old Caravelle bars that Steve Almond went on and on about in Candy Freak.

    Mark - I was wondering if there were other versions because the package said “Original”. I bet they could make lots of other kinds.

    Diva - the one place I saw them needed a whole case order, and I didn’t know if I liked them yet.  I also have a Wunderbar that I’ll review soon too.

    Comment by Cybele on 4/18/07 at 2:01 pm

     

  8. I used to work for Nabisco Brands in the early 80s before the Hershey takeover, and at the risk of upsetting any die hard Eat-More fans, we used to refer to it as the floor sweeping bar.  In candy making, as in any manufacturing, you get a lot of seconds, especially when machines are starting up.  The old Lowney Company (owners of the brand before Nabisco) developed Eat-More as outlet for that scrap.  Essentially it is the scrap (all perfectly hygienic of course and carefully balanced for consistency) extruded into a running slab and cut to length.  Enjoy!

    Comment by Grayman on 6/07/07 at 12:46 am

     

  9. Well, they’ll have to do something about their conspicuous absence in the U.S.

    This is probably my favorite chocolate bar ever. I find it best when it’s warmed up in one’s pocket so that it is no longer hard (EatMore’s should not be crunched--that’s just wrong). I like to have it with ice cold Perrier (out of the bottle). To me, it’s a poor-man’s champagne and Bernard Callebaut chocolate.

    Comment by Demetrio on 7/23/07 at 2:25 pm

     

  10. I make my own eatmore bars:

    1/2 cup honey
    1/4 cup molasses
    1 cup peanut butter
    1 cup chocolate chips
    1 1/2 cups mini marshmallows
    3 cups rice krispies
    1 cup crushed peanuts

    Melt together the honey, molasses and peanut butter and bring to a boil. Stir in marshmallows until smooth then add chocolate chips. Add the cereal and peanuts. Blend well and remove from heat. Pour into a lightly greased 9x13 inch pan and pat firmly with spatula. Let cool slightly and cut into bars before hardening.

    Comment by Teresa on 11/04/07 at 11:04 am

     

  11. A neighbour of mine is an impoverished Lowney heir and says that his grandfather or invented the Eat More. I keep meaning to get him to tell me the whole story but haven’t takcled it yet. But I will try to get it one day.

    Comment by kg on 11/06/07 at 8:46 pm

     

  12. OMG I LOVE these things!  Always have.  They’re so weird.  My other fave is Big Turks and I can’t get either of them here in the STates (I’m a transplanted Canuck).  I’m wondering if I can find a recipe for Big Turks.  Eat Mores are absolutely wonderful.

    Comment by Jenn on 8/22/08 at 7:19 pm

     

  13. You can get these at http://canadiansweets.com. The website says their offices are closed at the moment for restructuring but I know that’s where I got my last box of them and yes they ship to the US. Hopefully they’ll reopen soon, I’ve only got 3 bars left.

    Comment by Faye on 9/09/08 at 11:32 am

     

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